Create Connect Convert

Conversations That Convert: How to Sell Without Sounding Salesy

In this episode of Create Connect Convert, hosts Laura Templeton, Regina Garay, and Kristy Crippen tackle one of the most common challenges legacy-driven women entrepreneurs face: selling without feeling uncomfortable or inauthentic. Laura Templeton leads the discussion, guiding a powerful conversation around reframing sales through clarity, confidence, and compassion.

Together, the team explores why so many women struggle with “selling” themselves, the critical difference between pitching and genuinely connecting, and how intentional conversations can naturally lead to conversion—without pressure or performance. This episode is for every entrepreneur who has ever said, “I hate selling,” but still wants their work to reach the people who need it most.

Tune in to learn how to craft messaging that moves people, builds trust, and invites aligned “yes” conversations with ease.

Building Habits that Stick: Key Steps to Create a Life of Progress and Joy

In this episode of Create Connect Convert, hosts Regina Garay, Laura Templeton, and Kristy Crippen explore the powerful role habits play in shaping our lives and businesses. Kristy Crippen leads the discussion as the team unpacks how habits can either uplift us or quietly work against us over time.

Together, they reflect on specific habits that have contributed to their own growth and success, while also addressing an important reality: life moves in seasons, and habits that once served us well may need to be refreshed or replaced. The conversation offers thoughtful guidance on recognizing when you’ve outgrown a habit and how to intentionally build new ones that support long-term progress and joy.

Regina highlights the idea that goals may give direction, but habits are what deliver results — reinforcing wisdom often echoed by thinkers like James Clear, Aristotle, and Napoleon Hill. Laura also references The Compound Effect by Darren Hardy as a powerful reminder of how small, consistent actions create meaningful change over time.

Tune in for practical insights and encouragement to help you build habits that truly stick — and support the life and business you’re growing into.

Turn One Piece of Content Into Many

In this episode of Create Connect Convert, hosts Regina Garay, Kristy Crippen, and Laura Templeton explore how to turn one marketing idea into many pieces of meaningful content. Regina Garay leads the conversation as the team breaks down why creating content one piece at a time is one of the biggest mistakes business owners make.

Together, they discuss how a single story, project, or client win can be repurposed into posts, emails, videos, and more — creating a ripple effect without doubling your workload. You’ll also hear practical guidance on how to keep repurposed content feeling fresh, not repetitive, and how to start spotting opportunities hiding in content you’ve already created.

During the conversation, Regina references Laura’s book 30 Second Success: Ditch the Pitch & Start Connecting! — a powerful reminder that clarity and connection make repurposing easier and more effective.
👉 Link to the book: https://www.amazon.com/30-Second-Success-Ditch-Connecting/dp/1734376406

Tune in for simple, strategic ideas to help you create more impact from the work you’re already doing.

The Human Side of AI

In this episode of Create Connect Convert, hosts Regina Garay, Laura Templeton, and Kristy Crippen explore The Human Side of AI — diving into how entrepreneurs can use AI without losing the heart of their message. Laura Templeton leads the conversation as the team unpacks the biggest mistakes business owners make when using AI for their messaging and how to avoid sounding robotic or disconnected.

Together, the panel tackles challenges like maintaining authenticity with AI tools and building consistency without sacrificing your human touch, offering strategies for creating values-aligned content that still feels deeply personal. They also explore how AI, when used intentionally, can actually deepen connection and clarity inside your brand.

Tune in for actionable insights to help you amplify your unique voice, scale with purpose, and bring more humanity into your AI-supported content.

Simple Ideas to Get You Back On Track

In this episode of Create Connect Convert, hosts , Kristy Crippen, Laura Templeton, and Regina Garay dive into the productivity challenges that quietly derail even the most capable business owners. Kristy leads the conversation as the team explores the subtle — and often sneaky — disruptors that can throw your focus off track.

Together, they unpack common productivity challenges, the indicators that signal your momentum is slipping, and how awareness plays a critical role in course correction. You’ll also hear their favorite easy-to-implement strategies for restoring productivity without adding more pressure or complexity to your day.

Tune in for practical, realistic ideas to help you regain focus, reset your rhythm, and get back on track with confidence.

Service-Based Business Marketing

In this episode of Create Connect Convert, hosts Regina Garay, Laura Templeton, and Kristy Crippen dive into practical marketing for service-based businesses — especially those without a physical product to put on display. Regina leads the conversation as the team explores why marketing can feel harder for service providers than for product-based businesses.

Together, they unpack common challenges like explaining intangible value, feeling uncomfortable “selling,” and struggling to show results before trust is built. The conversation highlights powerful mindset shifts, the role of storytelling in communicating value, and the types of marketing content that help service providers build credibility and connection.

Tune in for practical insights to help you market your services with clarity, confidence, and authenticity — without feeling like you’re constantly pitching.

Networking by Design: How Your Brand Message Shapes the Rooms You Walk Into

In this episode of Create Connect Convert, hosts Laura Templeton, Regina Garay, and Kristy Crippen explore how your brand message influences the people, conversations, and opportunities you attract while networking. Laura leads the conversation, unpacking why some networking experiences feel effortless while others fall flat — and how it often comes down to how clearly (or unclearly) you communicate who you are.

Together, the team tackles common challenges like sounding rehearsed in introductions, navigating networking as your brand evolves, and shifting away from transactional conversations. You’ll walk away with practical strategies to communicate your brand with clarity, attract aligned opportunities, and build genuine relationships without feeling like you’re performing.

Tune in for actionable insights to help you network with confidence, connection, and intention — every room you walk into.

The Power of Presence: Dressing with Purpose

In this episode of Create Connect Convert, hosts Regina Garay, Laura Templeton, and Kristy Crippen dive into the power of presence and what it really means to dress with purpose.

This impromptu conversation explores how what we wear influences our mindset, confidence, and the energy we bring into our work. Together, the team discusses how dressing for your brand, adapting to the seasons, and staying true to your personal style can elevate both how you feel and how others perceive you.

Tune in for real-life insights and easy style tips from three women who understand that success isn’t just about strategy—it’s also about showing up as your best self, inside and out.